Lee's 'Better Communication Results' blog

A blog to help YOU communicate better for better business results!

Thursday, April 21, 2005

Macromedia bought by Adobe

This is interesting!

My favourite software company Macromedia is being bought by Adobe.

I love Dreamweaver, Fireworks and Director and used Photoshop at LineOne in London, finding it very handy for 'stroking' images quickly, but have stayed away from using Photoshop more often because it is too 'feature-packed' for me. I like Firework's simple interface.

I never got my head around Flash, though -- I was used to Director's timelines and Flash works counter-intuitively to Director.

It'll be interesting to see if Fireworks gets a 'stroking' tool like Photoshop's.

Also interesting to note that Macromedia's share price went up on the announcement, but Adobe's went down (possibly because of brand/product dilution).

As Macromedia say on their website:
The combination of Adobe and Macromedia strengthens our mission of helping people and organizations communicate better. Through the combination of our powerful development, authoring and collaboration tools – and the complementary functionality of PDF and Flash – we have the opportunity to drive an industry-defining technology platform that delivers compelling, rich content and applications across a wide range of devices and operating systems.
I whole heartedly approve of anything that helps people and organisations communicate better!